Corporate Identity Introduction
Symbol mark | Meaning
The main modes of transportation used in logistics: aircraft and ship are used CI to express SM Logistics’ ambition to be the core of the logistics industry. The lines in the word SML connote the road to the future and the path that the aircraft and ship leads this path. The color Blue symbolizes the sky and the ocean, Orange emanates warmth and coziness and Grey a sense of stability and in collaboration expresses the vision of SM Logistics which is to provide a comfortable partnership.
Symbol mark | Basic Regulation
The symbol mark is an integral part of expressing SM Logistics thus the below instruction should be well acquainted to prevent incidents of misuse.
The symbol mark, SML, is a powerful watermark type symbol derived from the company name SM Logistics which is to be used exclusively with the exception of symbol mark and logotype can be combined to make a signature.
The symbol mark grid regulation states the use of the original computer file; in inevitable cases (Need to expand the image for large print material or need manual adjustment) the grid regulation should be followed as to prevent error in the basic shape. Furthermore, the minimum margin based on the height of the logo (Height: X) should be kept clear. The symbol mark’s regulation on the minimum size should be kept to maintain visibility
Contact us to know more
Email: jay@smlogi.com
Phone: +852-3795-5851
Fax: +852-3997-3913
Headquarter Office: Flat A, Reason Group Tower, 403 Castle Peak Road, Kwai Chung, N.T, Hong Kong